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Vigo Cura

Un proyecto inmobiliario que redefine el concepto tradicional de barrio.
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Vigo Cura es un proyecto inmobiliario visionario de una de las empresas más innovadoras del mercado internacional. CURA redefine el futuro de Vigo centrándose en el bienestar urbano, residencial, comercial y creativo.
Con 50.000 m² dedicados a vivir, disfrutar y crear, CURA ofrece un estilo de vida sostenible y moderno, que conecta a las personas con el barrio, la ciudad y el mar.
El reto consistía en traducir el concepto disruptivo de la marca -basado en la deconstrucción del barrio histórico y su iglesia (origen de su nombre)- en una experiencia digital que resaltara las tres áreas clave del proyecto: residencial, comercial y cultural, manteniendo una narrativa cohesiva y única.
Diseñamos una experiencia interactiva en 3D que guía a los usuarios por las distintas áreas del proyecto a través de un viaje narrativo.
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Deconstruimos las piezas del logotipo y las transformamos en elementos interactivos que revelan el concepto de la marca con cada desplazamiento. Además, desarrollamos un modelo digital navegable, que permite a los usuarios explorar cada área en detalle, ofreciendo una presentación innovadora y cautivadora que refleja la esencia de CURA.
If you already have a clear idea of what you need, you can write to us directly indicating the type of project, desired publication date and budget.
info@dgrees.studio
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